The bigger, messier, more complicated the problem the better.

 

I like digging in, looking at things from different angles, and chasing down the simplest idea, then shaping it into something unimaginably disruptive, and most importantly, effective.

​

I’m a creative in many ways. I write. I shape ideas. I build brands. I tell stories. I lead teams. But what I really love is figuring things out. Give me a problem and I’ll chase the solution like a dog with a scent, digging, questioning, and pushing until I find it. I don’t just make ads. I solve problems.